Art & Design

Juan Llorca

Client: Juan Llorca
Design and Illustration


Juan Llorca is a chef specializing in healthy
food for kids.
He works as head chef at Valencia Montessori
School and also has several personal projects
in which I am involved.
From the beginning we have worked
together on brand image, logo ... etc.

Project 01.
Posters Design

These illustrations were made to give
within the ebook project "Season creams".
It was the first e-book which goes
on sale and we add this little
gift, to make it special.

The illustrations show the four seasons,
as the recipes in the ebook.

Project 02.
Posters Design

Design, illustration and layout for
the "Season Creams" eBook.
Specially designed to be seen on smartphones.

Project 03.
Logo design

The challenge was to define a logotype
that was versatile, which could be composed
of different ways and that represented
Juan Llorca in the kitchen,
with its typical cap (which is essential
brand image) and appealing to kids.

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